Latest Blog Posts By Coffee Franchise Insights

  • How Dairy Alternatives Affect Coffee Shop Franchise Owners’ Bottom Lines
    With more Americans leaning toward consuming plant-based diets , or at least considering it, coffee shops are strategizing how to accommodate the demand for alternatives to cow’s milk. It’s becoming more common for consumers to request their cappuccino or latte be made with a dairy alternative, or add a splash of it to ...
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  • How PJ’s Coffee is Building a Coffee Shop Empire

    How PJ’s Coffee is Building a Coffee Shop Empire

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    While other coffee shop brands have started scaling back their growth, we’re showing no signs of slowing down. At PJ’s Coffee, we see 2019 and beyond as the perfect time to step up competition and gain more market share. We’re able to do this because we are: Growing Socially conscious Identifiable Innovative PJ’s ...
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  • Why Texas is a Hotbed for PJ’s Coffee Franchise Expansion
    At PJ’s Coffee, we have our eyes on the future and our next growth opportunity, continuously building the exciting momentum of our brand. Specifically, we’ve identified Texas as our next market for PJ’s Coffee franchise expansion. We plan to bring 180 new locations to Texas within the next 10 years. We’re targeting the ...
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  • How PJ's Coffee Franchisees Benefit from Our Marketing Support
    The average small-business owner in the restaurant industry spends less than 2 percent of his or her annual revenue on advertising . The margin for error in how that money is spent is extremely slim. Business owners who have invested in a franchise brand like PJ’s Coffee have an advantage that most mom-and-pop shops ...
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  • Top Metrics to Track to Measure Your Coffee Shop Franchise’s Performance
    Key performance indicators are more than a way for coffee shop franchise owners to measure whether they’re meeting specific benchmarks. KPIs function as a way to develop systems and people that enable franchisees to achieve their unique business goals and keep them operating in a manner that supports strong unit-level ...
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  • How Gen Z Will Help Sustain Coffee Shop Franchise Owners
    Coffee shop franchise owners have an advantage over many other businesses. According to the U.S. National Coffee Association‘s National Coffee Drinking Trends report, 64 percent of consumers reported drinking coffee within the past day of when they were surveyed. Demand for coffee, both traditional and gourmet ...
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  • How to Open a Coffee Shop Franchise

    How to Open a Coffee Shop Franchise

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    You’ve done your homework on owning a coffee shop with PJ’s and learned: Coffee is a $48 billion industry Demand is strong, with consumption of hot and cold coffee in the United States on the rise Our average unit volume for the top one-third of our locations is $645,194 We’ve experienced four years of same store sales ...
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  • How PJ's Coffee Keeps Up with the Latest Menu Trends

    How PJ's Coffee Keeps Up with the Latest Menu Trends

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    At PJ’s Coffee, keeping up with trends is all about timing the introduction of our new menu items and limited-time offers (LTOs) just right. Our timing ensures our franchisees experience maximum profitability when rolling out new products. Brands can get in trouble if they roll out products too early. There may not be ...
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