Here are some reasons why you should choose PJ's as your coffee franchise partner:

Join a High-Demand, Growing Coffee Franchise Market

Investing in the coffee industry is one of the best ways to gain success. After crude oil, coffee is the second-largest traded commodity in the world and one of the most popular beverages consumed. The $100 billion industry continues to grow. 

In 2024, the top twenty-five percent of our franchised units with a drive-thru averaged $1,008,567* in net sales*. System-wide, our locations have experienced a 34.5% same-store sales increase over the past four years. Our franchise financial performance continues to demonstrate strong growth potential in the industry. 

*For more details, reference Item 19 in our 2025 Franchise Disclosure Document. 

A Proven Coffee Franchise Model

With decades of franchising experience, PJ's has refined and perfected starting a coffee business approach. We've developed robust systems, optimized operations, and reliable revenue streams that provide our franchisees with strong potential for success.

Our coffee bar franchise has a proven track record that includes successful locations across diverse markets, from traditional cafes to drive-thru focused stores, demonstrating the adaptability and strength of our model. We look forward to helping you achieve both personal freedom and professional goals while you provide a unique, southern hospitality experience for your customers.  

Strong Brand Differentiation

For over 45 years, our signature New Orleans-style beverages and warm southern hospitality have earned us a loyal following, establishing PJ's as a respected name in specialty coffee. We place emphasis not only on our quality products, but also memorable guest experiences.  

Distinguishing ourselves from the competition, PJ’s offers a unique product known as the beignet. A french-style fried pastry dusted with confectioners sugar, beignets have become not only a staple of the PJ’s brand, but also the most sought after item on the menu.

Comprehensive Training and Support

As a company that focuses on hospitality, our franchisees benefit from our industry-leading support system every step of the way, from the first inquiry call to the grand opening and beyond.

Our experienced team provides end-to-end assistance, guiding you through site selection, construction, multi-level training, and streamlined product distribution. With ongoing operational consulting, business performance coaching, and strategic marketing support, we create a complete support ecosystem that empowers our franchisees to thrive while delivering the authentic PJ's experience.

Quality and Sustainable Coffee and Products

PJ’s takes pride in serving responsibly sourced coffees driven by passion, not costs. That’s why we only utilize the very best Arabica beans, roast in small batches (no more than 300 lbs at a time), and never keep our coffee on the shelf for more than 120 days. We’re proud to lead the industry in sourcing methods, focusing on supporting sustainability from farm to cup.

We have partnerships with farms throughout the world, affording us an opportunity to build personal and professional relationships while promoting sustainability at the farm level. As a PJ's coffee franchisee, you can take pride in offering a menu of handcrafted drinks and food that are delicious and ethically sourced.