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PJ’s Coffee Has Been Sustainable Since the Beginning

By: PJ's Coffee

Category:About PJ's Coffee

A recent study found that 36% of adults in the United States are concerned by the effect their spending has on the planet. The past couple of years of global and environmental crisis has unsurprisingly shaped the way consumers interact with products they've even been previously loyal to.

The concept of sustainability shouldn't function as a pretty embellishment on a business–it should be a commitment to doing business different tip to top. Sustainability is a significant enough concern for guests at your business that a third of the global population has reported in another recent survey that they’re willing to pay up to 25% more for sustainably sourced and produced products.

Increased eco-consciousness is an opportunity for businesses to improve and adapt; where you'll find demand, you'll find an incentive. At PJ’s Coffee, we’ve been producing sustainable products since the very beginning. In fact, for us, sustainability is as much about good business sense as it is about concern for the planet.

PJ’s Coffee Has Always Been Sustainable

We recognized early on how the sustainability of our company directly correlates to the quality of our product. Sustainability is a much more complex issue than whether or not a company uses plastic straws or compostable to-go cups. Sustainability ultimately comes down to a company’s ability to endure and adapt.

PJ’s Coffee franchisees don’t have to start from scratch when they invest in starting an eco-friendly business. We've carefully considered each aspect of our product, from the moment the seeds are planted at our partner farms in Honduras and Nicaragua up until a guest at your coffee franchise takes their first sip.

We work closely with our partnering farms to ensure that the farmers who help make our product possible are taken care of. When our farmers and workers at the farm are treated with respect, they can more effectively do their job and grow the highest quality coffee on the market. At PJ’s Coffee, we know we can make a considerable difference where we do business, and we want to make sure it’s always for the better.

For those who live and work at the farms, our Direct Trade program helps provide improved living quarters, access to medicine & education, clean water and renewable sources of food. Furthermore, those individuals working on the farms earn a much higher wage compared to other farms in the region.

At our coffee shop franchise, we’re serious enough about sustainability that we’ve earned not one but three certifications that ensure our commitment to delivering a high-quality product that makes our guests and our partners happy.

The Certifications Our Coffee Shop Franchise Has Proudly Earned

  • Fair Trade: Many coffee consumers may be familiar with the Fair Trade Seal stamped on the most reputable brands, but not many people know exactly what that certification means. This certification indicates that we have a holistic view of our business’s impact on the environment—starting with where we source our arabica beans and our partnership with Finca Terrerito in Honduras and Agua Fresca in Nicaragua.

  • Rainforest Alliance: According to the Rainforest Alliance’s website, they define brands with this certification as upholding their three tenets of sustainability: social, economic and environmental. Their certification process helps businesses gain strategies to maintain rural environments and communities, all while improving the livelihoods in those communities.

  • Direct Trade: Direct Trade certifications are meant explicitly for coffee shop franchises and brands. Brands that have earned this seal don’t use a middle man to source their products. What this looks like for PJ’s, is that we have a strong relationship built on mutual appreciation with the farms we source our beans from. This way, we can vet our growers for ourselves and franchisees while also providing for our partnering farms.

Ensure a Bright Future for Your Business And Go Green

Not every brand can show that they’ve invested as much into the well-being of the planet as PJ’s Coffee franchise has. Business owners looking for their next move would be wise to carefully reflect on the ways that the products and services they generate may affect everything around them. If you don’t, then your customers are sure to: 66% of consumers consider a product’s sustainability before purchasing, which shouldn’t be ignored by any business in any industry.

PJ’s Coffee franchisees have an opportunity to partner with a brand that knows the ins and outs of sustainable business practices while also delivering a delicious, premium product to our loyal customers. Brands that are only now rethinking their stance on sustainability and their environmental impact have a steep hill to climb. We've spent years dedicated to making our coffee franchise eco-friendly, which is undoubtedly one of the reasons we’ve earned the customer base we have today.

Want to run your own green business but not know where to start? Contact us today to learn more about PJ’s Coffee franchises.

  • $1,042,644*

    Average Unit
    Volume (AUV)

  • 19.8%

    4-year Same-Store

    Sales Increase

Invest in the Best
  • Direct Trade
  • Fair Trade
  • Rainforest Alliance
  • Kosher
  • Halal
  • USDA Organic
  • Top Food Franchises
  • Entrepreneur Franchise 500 Franked 2022
  • FBR top franchises 2022
Invest in the Best
  • FranServe 2024 Fran-Tastic Brand
  • Entrepreneur 2024 Franchise 500 Ranked
  • Entrepreneur Franchise 500 2023 Top Franchise for Veterans
  • Franchise Times Top 400
  • Entrepreneur 2023 Franchise 500 Top Brand for Multi-Unit Owners
  • Franchise Business Review 2023 Top Franchise Satisfaction Award
  • Entrepreneur 2023 Franchise 500
  • Entrepreneur 2022 Top Franchises for Veterans
  • Franchise 500 Top Food Franchise 2022
  • FBR top franchises 2022
  • Entrepreneur Franchise 500 Franked 2022
  • Franchise Business Review
  • Top Food Franchises
  • Fast Casual
  • Entrepreneur Franchise 500 Ranked 2021
  • Vet Fran
  • SBAReady
  • International Franchise Association
  • National Restaurant Association
Learn More About Our Available Markets

Want to bring the PJ’s community to your community?
We have opportunities around the country.

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Investment Tiers
  • Traditional Model

    A larger scaled PJ's with a full service menu offering located within a strip mall or free-standing building likely featuring a drive-thru.

    • Size: 650sqft - 2,000sqft
    • Initial Franchise Fee: $35K
    • Initial Investment: $459,000- $1,152,000
  • Non-Traditional Model

    A smaller scaled PJ's possibly with a limited menu offering located within another business - College/University Campuses, Healthcare Facilities, Hotels, Government Facilities, Military Bases, Airports, Shopping Malls, Etc.

    • Size: 250sqft - 1,000sqft
    • Initial Franchise Fee: $25K
    • Initial Investment: $228,000 - $511,000
  • Multi-Unit Option Agreements

    PJ's offers opportunities to enter into a Multi-Unit Option Agreement to develop multiple PJ's over a specified development schedule in a designated market. The initial franchise fee for the first PJ’s location is $35,000. Subsequent PJ’s Units receive a reduced franchise fee. The fee for each PJ’s Unit numbered two or greater is $10,000.

  • Master Franchise Agreements

    PJ's offers opportunities to International Franchisees to enter into a Master Franchise Agreement to develop multiple PJ's over a specified development schedule in a designated country or countries.

    • Initial Master Franchise Fee: $250k minimum (Varies depending on size of country or countries)
    • Total Investment: Varies depending on the number of PJ's developed
A Few More...
  • PJs has provided me with the flexibility to prioritize my day-to-day responsibilities. While demanding, the work/life balance I have been able to obtain while owning my locations is invaluable. PJ’s is a family-oriented brand and that is evident every day - we have great working, as well as personal, relationships with many folks at corporate. It truly is a family centered culture that I am excited to grow with! - Andrew Jones
  • We loved the products and the business model, and it all worked out so well. The ability to work with them is what sets them apart. They are very reasonable people and it’s a solid company. When we went to meet the team, everyone was super kind, and it was very apparent that they provide a ton of support to their franchisees. It’s important to feel like you can always reach out to somebody when needed. - Angela Harmon
  • I think if someone is looking for a franchise opportunity they should find something that fits their lifestyle. If you're a morning person, a coffee business might be good for you. I'm a morning person so waking up at 4 A.M. is fine, the whole 'wake up and smell the coffee' thing - that's me. - Anthony Satterlee
  • I decided to look into coffee and probably spent about 3 years doing the investigation. I decided on PJ's because the quality of the product is just head and shoulders above everybody else. - Tom Lewis
  • It's easy to be successful. You can become part of your community in a way you can't otherwise in a lot of other businesses. I would highly recommend it. - Polly Fisher
  • The best part of being a franchisee is the freedom. It gives you the opportunity to provide for your family, but also be a part of your family. It gives you time to play with your children or take a vacation, but still have a fantastic business. - Kelly Songy
  • I decided owning a PJ's Coffee shop was the way to go. From start to finish, corporate was there for me when I selected a location, ordered equipment and furniture. - Mateusz Dabrowski
  • I fell in love with PJs Coffee and the brand, years before I ever owned a location and now I own two! I wanted a business that, with the right staff, would be able to operate successfully without me having to be there all day every day. PJs coffee gives you that flexibility and freedom. I also love the family atmosphere that corporate provides and the camaraderie between franchisees is wonderful! You are in business for yourself, but not by yourself, and that is a great sense of comfort and security. I love this business!

    - Roxanne DeNicola
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