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PJ's Coffee brings New Orleans Flavors to the Nation

By: PJ's Coffee
Category:About PJ's Coffee

In New Orleans, there's a coffee house around every corner. With plenty of competition, customer loyalty is critical for business owners. For over 40 years, we've served up our customers' favorite brews, constantly expanding our menu to meet customer needs.

Before we knew it, not only was coffee in high demand, but our specialty coffee grew in popularity. Once PJ's Coffee became a New Orleans staple, we knew it was time to introduce our signature Southern flavors to coffee lovers throughout the nation.

Cream being poured into a cup of cold brew from PJ's Coffee

Introducing Southern Flavors Throughout the U.S.

During the Civil War, a Union blockade stopped coffee beans from being delivered to the city's port. Rather than saying goodbye to everyone's favorite caffeinated beverage, the people of New Orleans picked up a French method of brewing cold and milky coffee, creating the New Orleans cold brew.

When our Founder, Phyllis Jordan, opened up the first PJ's Coffee location over 100 years later, the cold brew was the heart of the menu. That still rings true today, as our over 140 domestic and international locations brew iced coffee daily using her one-of-a-kind cold-drip process.

This ensures that coffee drinkers everywhere get to experience the unique, customizable flavors of New Orleans, even from hundreds of miles away. Our southern coffee flavors include Southern Pecan, a smooth and sweet medium roast with buttery pecan notes, and our Anniversary Blend, which contains notes of caramel and chocolate and commemorates the founding of PJ's Coffee.

Leading the Way for Coffee Franchises

Since we've started franchising, we've been rapidly growing each year. Between coffee being a $100 billion global industry and the world's second-largest commodity, demand is only expected to continue to grow.

According to recent reports, 64% of Americans drink coffee every day, consuming an average of 3 and a half cups each. It's no wonder the coffee market is projected to have a Compound Annual Growth Rate of 4.8% throughout 2026.

As brands everywhere scramble to keep up with growing trends like sustainability and dairy-free alternatives, we continue to practice what we've already been doing for years– staying ahead of those trends.

We attribute much of our success to our sustainable business model. Our Farm to Cup initiative allows us to serve only the highest quality coffee, unlike other franchises who pay less attention to where their coffee beans are coming from and how they have been processed. Meanwhile, our customizable drinks include dairy alternatives like oat, almond, coconut and soy milk.

PJ's Coffee's Agua Fresca farm with rows of coffee plants

Providing Unwavering Support

Because we have a recognizable brand, customers everywhere are eager to try PJ's Coffee. Our franchise is even suitable for prospects who don't have experience in the industry.

The PJ's Coffee corporate team provides you with everything you need to succeed. Whether you're in the process of opening a location or you're a multi-unit owner who's been with our brand for years, we're always just a phone call away.

Once you sign an agreement, we can help with everything from location scouting to lease negotiation, obtaining necessary permits or licenses, design, construction and, of course, your grand opening.

Our marketing team knows just how to promote your new location. Our integrated point of sale system and mobile app make convenient options like a drive-thru, pickup, and delivery simple to implement and manage.

What's Ahead for the PJ's Coffee Franchise

Between the booming coffee market and our flexible and innovative business model, it's easy to see why our franchise has grown so much in the past few years. Not only do our loyal customers keep coming back, but our unique, Southern concept is bringing in new customers from coast to coast.

In 2021, our average ticket price increased by 15%, thanks to our rollout of Beignets– French deep-fried pastries that have been a New Orleans staple for over 200 years. We also signed 60 new agreements and saw a 19% same-store sales increase year over year.

Are you looking to bring one-of-a-kind Southern flavors to your area with a brand consistently ranked as a top franchise by national publications like Entrepreneur, Fast Casual and Franchise Business Review? Contact us today to learn how you can open a PJ's Coffee franchise in your area!

  • $910,706*

    Average Unit
    Volume (AUV)

  • 18.8%

    Same-Store Sales Increase

Invest in the Best
  • Direct Trade
  • Fair Trade
  • Rainforest Alliance
  • Kosher
  • Halal
  • USDA Organic
  • Top Food Franchises
  • Entrepreneur Franchise 500 Franked 2022
  • FBR top franchises 2022
Invest in the Best
  • FBR top franchises 2022
  • Entrepreneur Franchise 500 Franked 2022
  • Franchise Business Review
  • Top Food Franchises
  • Fast Casual
  • Entrepreneur Franchise 500 Ranked 2021
  • Vet Fran
  • SBAReady
  • International Franchise Association
  • National Restaurant Association
Learn More About Our Available Markets

Want to bring the PJ’s community to your community?
We have opportunities around the country.

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Investment Tiers
  • Traditional Model

    A larger scaled PJ's with a full service menu offering located within a strip mall or free-standing building likely featuring a drive-thru.

    • Size: 1,200sqft - 2,000sqft
    • Initial Franchise Fee: $35K
    • Initial Investment: $406,000- $1,024,000
  • Non-Traditional Model

    A smaller scaled PJ's possibly with a limited menu offering located within another business - College/University Campuses, Healthcare Facilities, Hotels, Government Facilities, Military Bases, Airports, Shopping Malls, Etc.

    • Size: 250sqft - 1,000sqft
    • Initial Franchise Fee: $25K
    • Initial Investment: $191,875 - $486,500
  • Multi-Unit Option Agreements

    PJ's offers opportunities to enter into a Multi-Unit Option Agreement to develop multiple PJ's over a specified development schedule in a designated market. The initial franchise fee for the first PJ’s location is $35,000. Subsequent PJ’s Units receive a reduced franchise fee. The fee for each PJ’s Unit numbered two or greater is $10,000.

  • Master Franchise Agreements

    PJ's offers opportunities to International Franchisees to enter into a Master Franchise Agreement to develop multiple PJ's over a specified development schedule in a designated country or countries.

    • Initial Master Franchise Fee: $250k minimum (Varies depending on size of country or countries)
    • Total Investment: Varies depending on the number of PJ's developed
A Few More...
  • PJs has provided me with the flexibility to prioritize my day-to-day responsibilities. While demanding, the work/life balance I have been able to obtain while owning my locations is invaluable. PJ’s is a family-oriented brand and that is evident every day - we have great working, as well as personal, relationships with many folks at corporate. It truly is a family centered culture that I am excited to grow with! - Andrew Jones
  • We loved the products and the business model, and it all worked out so well. The ability to work with them is what sets them apart. They are very reasonable people and it’s a solid company. When we went to meet the team, everyone was super kind, and it was very apparent that they provide a ton of support to their franchisees. It’s important to feel like you can always reach out to somebody when needed. - Angela Harmon
  • I think if someone is looking for a franchise opportunity they should find something that fits their lifestyle. If you're a morning person, a coffee business might be good for you. I'm a morning person so waking up at 4 A.M. is fine, the whole 'wake up and smell the coffee' thing - that's me. - Anthony Satterlee
  • I decided to look into coffee and probably spent about 3 years doing the investigation. I decided on PJ's because the quality of the product is just head and shoulders above everybody else. - Tom Lewis
  • It's easy to be successful. You can become part of your community in a way you can't otherwise in a lot of other businesses. I would highly recommend it. - Polly Fisher
  • The best part of being a franchisee is the freedom. It gives you the opportunity to provide for your family, but also be a part of your family. It gives you time to play with your children or take a vacation, but still have a fantastic business. - Kelly Songy
  • I decided owning a PJ's Coffee shop was the way to go. From start to finish, corporate was there for me when I selected a location, ordered equipment and furniture. - Mateusz Dabrowski
  • I fell in love with PJs Coffee and the brand, years before I ever owned a location and now I own two! I wanted a business that, with the right staff, would be able to operate successfully without me having to be there all day every day. PJs coffee gives you that flexibility and freedom. I also love the family atmosphere that corporate provides and the camaraderie between franchisees is wonderful! You are in business for yourself, but not by yourself, and that is a great sense of comfort and security. I love this business!

    - Roxanne DeNicola
Featured Blogs
  • High Profitability & Flexibility Attracted this Multi-Unit Owner to PJ’s Coffee Read More
  • Why PJ’s Coffee Franchise Will Never Go Out of Style Read More
  • PJ’s Coffee Multi-Unit owners continue to expand in the South Texas area Read More
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